The name Suzette Garvey and the word creative separated by a yellow curve cresting the horizon
The name Suzette Garvey and the word creative separated by a yellow curve cresting the horizon
Suzette Garvey seated at her desk, in brand strategy consultant mode, referring to Pantone color swatches as she includes color palette guidelines in a client's brand strategy.

Work with a brand strategy consultant

who understands the necessary balance between human connection, artistry, and the demands of business.

Suzette Garvey Creative’s brand consulting services

Brands can’t be all things to all people. Hiring a brand strategy consultant is about helping you better connect with "your people," which includes demonstrating you’ve put in the time to understand and serve them well. The mic drop comes when you extend your brand messaging, visuals, and values into your website and other marketing tools, as a means of encouraging long-term brand loyalty. Over time, the consistency and repetition create a powerful sense of familiarity and trust.

Yet, it's okay to grow and change as a brand. Just as people do. That's why it's important to check your brand's pulse every now and then. Ideally, your brand remains true to its core beliefs and motivators, while staying in touch with audience needs. Over the course of my career, my motivation to elevate quality of life for others by connecting consumers with big-thinking, big-hearted brands hasn't changed. Communications trends and tools are constantly changing though, which is why I'm continuously refining my processes based on client feedback as well as emerging best practices and tools. It's all about dialing in stronger human-centered connections.

Brand strategy

A well-defined brand creates a consistency that audiences crave. Honestly, they don’t have time for anything else. They’ll just move on. Worse yet, if you’re unprepared, you could leave them with a poor first impression.

A brand strategy consultant aligns your "why" with your customer needs by synchronizing brand messaging, audience personas, brand tone, storytelling themes, and design elements into a marketing playbook and reference guide that influences all of your business communications. It’s your blueprint toward greater clarity, consistency, and ideally, brand loyalty.

My brand strategy process, which can be completed in five to eight weeks, includes the following steps:

  • Free introductory video chat, followed by a customized estimate
  • Creation and distribution of surveys for internal and external audience research
  • Discussion of survey findings with you and your project team
  • Completion of your brand strategy booklet, which we'll refine until you're satisfied

Pricing begins at $650.

View my client list or schedule your free introductory video chat.

12-month marketing content calendar

Tap into the rhythms of your small business, industry, community, and culture at large. Simplify the when, where, how, and what of your marketing communications. An annual marketing content calendar coordinates your marketing rhythms into one place, so you’ll have a greater understanding of the resources you need to stay on point, and how to flex for new opportunities or roadblocks.

This process involves a two to three-hour discovery meeting that results in a detailed content calendar clients can update and repurpose year after year.

Pricing begins at $400.

Social media strategy

Sidestep the fire hose of messaging, and take a strategic approach that amplifies your brand strengths for an authentic social media presence. Social media strategy involves a deep dive into recommended platform rhythms, post types, prompts, and a monthly template you can use to stay organized and flexible.

Pricing begins at $200.

Marketing communications plans

My days as a former marketing director make me hardwired for converting big goals into manageable, actionable steps. Marketing communications plans clarify the strategies and tactics useful toward launching a new business, product, or service. Combat your related stress by reaching out for a detailed plan of action.

Pricing begins at $250.
Suzette did an amazing job of researching and analyzing my client base via well-thought surveys and follow-up including interviews. She also facilitated an enjoyable round table discussion with prior clients. All of this allowed me to better understand what is important to my clients and why they choose to work with me. Additionally, she put together a summary plan with action items tailored to my specific business that has helped my business grow. This was a unique and valuable experience to me and a fantastic ROI!
Eldon Palmer, realtor
I highly recommend Suzette. She has a breadth and depth of knowledge based around modern marketing techniques.
Marc Specter
Owner, Grand Gamers Guild

Get a jump on what to expect with these brand building resources

As a brand strategy consultant, I'm a complete fangirl for market research, doing right by you and those you serve, and helping you find the words to make magic happen. I believe in empowering others, as well, by sharing my knowledge in client meetings, during educational events, and through the blog posts below.
RELEVANT BLOG POSTS
Map your brand strategy in 4 steps A handy audience persona template to boost brand empathy and engagement A marketing content calendar built for proactive engagement and less stress Ranking the best marketing channels for your small business
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Suzette Garvey Creative

Suzette standing at her desk and organizing brand colors and messaging
A website copywriter and brand consultant for brands that inspire, refresh, or heal
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Located in Rockford, Michigan. Serving clients locally and across the U.S.

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